Milano Di Rouge 10 Year Anniversary Celebration Weekend in Atlanta
Premier Streetwear Brand, Milano Di Rouge, Celebrates 10-Years with a Weekend of Experiences in Atlanta
Milano Di Rouge is Set to Host a Star-Studded Fashion Show and “The Dream Continues” Gala on November 11th and 12th in Atlanta, GA
Cutting-edge unisex streetwear brand, Milano Di Rouge, is set to host two memorable experiences in celebration of their 10-year anniversary. Kicking off November 11th, guests will observe “The Dream Continues” travel-inspired fashion experience and runway show, followed by the first-ever gala on November 12th. Held at the Stave Room venue, the fashion show was created for the ‘dreamers’, offering guests a look inside of the brand's 10-year journey.
Milano Di Rouge founder, Milan Harris, built the brand with the idea of making your dreams a reality. Her dream of running a business became her reality when she launched the brand in 2012, in her hometown of Philadelphia. Heavily inspired by luxury streetwear and mens clothing, Milan created her first two pieces. The first designs were the 5-cities t-shirt and the MDR signature t-shirt, officially introducing her conceptual unisex streetwear apparel line to the masses. As the brand began to garner attention from customers and celebrities alike, Milan knew it was time to scale the business.
Her business savvy mindset allowed her to follow the motto of “never selling out”, a lesson taught to Milan during a visit with her incarcerated father. Milan took that sound advice and continued to work overtime to ensure her brand was always fully stocked with the latest designs for women and men that would set her apart in the fashion industry. In 2017, 5 years into the business, Milan realized she had made over a million dollars in sales. This monumental moment validated Milan’s internal belief that you can in fact make your dreams a reality. Taking lessons she learned throughout her journey, Milan wanted to create a community of other like-minded business women and provide resources and mentorship that she did not have as a young entrepreneur. So in 2018, she birthed her first organization- “Womainaire Club”.
During her journey of building an inspirational streetwear brand and mentorship programs, Milan birthed her first child, Czar, which changed her perception of life. Becoming a mother debuted a new side of the business woman, putting ownership on her radar, as her need to provide a legacy for her son was at the forefront. Milan began to elevate as a business woman and launched a kidswear line ranging 0-3 months to XXL (14-16) with comfortable and unique pieces geared for the younger demographic. In addition, she had a need to foster belonging with other entrepreneurial mothers and the inspirational platform - “Mamanaire Club” came into fruition. The “Mamanaire Club” was created to enlighten and provide resources, tools, connection and a place for sisterhood amongst other mothers who needed to find balance between work and personal life, provide motivation to never give up on their dreams and to create a legacy for their families.
Recently, Milan has purchased a 21,000 square foot warehouse in Atlanta, which will serve as a new headquarters for all things Milano Di Rouge. Embracing a decade of business, Milan is excited to celebrate the trials, tribulations and overall journey. “I can’t believe it has been 10 years, this journey has been absolutely beautiful. I made it a point to be present within my journey and experience every moment. I think people often focus on what’s next, and do not fully embrace the highs and lows they experience along the journey,” Milan states. “I am overjoyed by the support of my customers, family, friends and team over these last 10 years and thank God for this life changing experience.” This fashion experience is curated with the brand’s ongoing travel inspiration in mind, motivating customers to think bigger, better and to focus on the next destination in life. These events will be a space to meet other fellow dreamers, share the energy, connect and be inspired together, as the dream continues.
To learn more about Milano Di Rouge and to shop all of the exclusive pieces where luxury and streetwear collide, please visit: MilanoDiRouge.com